Monday, September 7, 2015

JOANNA CAMPBELL

Sterling Silver & Gold Vermeil
Reptile Lace Cuff Bracelet
Although Milford Sound Fjord is among the “wettest places in the world” it is visited annually by a little more than half a million people!

Located in South Island, New Zealand the fjord can be accessed via boat tours and sightings of seals, dolphins and penguins are common.

New Zealand is also home to featured jewelry designer Joanna Campbell.


Campbell’s experimental style encompasses not only dabbling with different materials like wood, but also in utilizing Japanese metalsmithing techniques Shibuichi and Shakudo

A one-time dressmaker her Haberdashery merges fashion and jewelry making with gold plated and sterling silver tape measure rings; simulated sequins and grosgrain ribbons, as well as lace brooch pins.

The jeweler goes full-throttle in her Vintage Lace, Copper Alloy, and Reptile Lace collections showcasing Shakudo and Shibuchi’s beautiful metallic mixtures.  Copper red and oxidized silver are juxtaposed with yellow gold as are blackened and sterling silver.  Bold wood cuff bracelets in blue, brown and black are accented with laminated stripes or checker patterns.

Before venturing into jewelry making Campbell was formerly trained at Unitec and worked for fellow New Zealander and jeweler Ruth Baird.  She is adept at three-dimensional design, granulation and reticulation and relishes the opportunity to fully indulge her skills in all of her work.
Lace Brooch Pins
“I create for exhibitions public and private commissions and commercial lines.  My design approach ties the strands of traditional metalsmithing to those of technical innovation in fashion,” says the forty-three-year old.

“I feel that all of my pieces can have conceptual depth, even the commercial lines.  I am very inquisitive when I work.  I want to know how a jewelry object feels; how it makes the wearer feel; and bridging that distance between the radiance of an object with the radiance of the wearer.”  

Laminated Tri-Striped
Wooden Cuff Bracelet
2015 Jewelry Trend Alert:  Campbell’s unique design style is tempered by her use of yellow gold.  

The warm tone metal is used often through her distinctive collections either alone or blended with other metals.
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