18K Plated Brass Goddess Honeycomb Earrings with Green Amazonite |
Constructed of stones, bronze sheets and
marble the observatory contains the world’s largest sundial “which predicts
seasons and eclipses.”
India is also the
ancestral home of design team Gauri and Radhika Tandon.
Ten-year-old jewelry brand ISHARYA is a shining example of the growing prominence of fashion or
costume jewelry.
The brainchild of sister-in-laws Gauri and Radhika Tandon, ISHARYA’s stylish architectural details and cosmopolitan panache showcase why costume jewelry is such a hot trend for not only this year but also years to come!
The brainchild of sister-in-laws Gauri and Radhika Tandon, ISHARYA’s stylish architectural details and cosmopolitan panache showcase why costume jewelry is such a hot trend for not only this year but also years to come!
The brand marries East Indian lavishness with
straightforward Westernized affects. With
an impressive six collections produced each year, the brand also boasts a play
of materials like resin, glass, enamel and semi-precious gemstones.
Each collection has its own personality. The ebb and flow of
design styles is a constant reminder that jewelry making is first and foremost
an art form.
There is the sleek and bold visual of the Pyramid Luxe Collection. This series highlights a shattered glass
design, outlined in 18k gold, which is carved in colored resin. The stunning filigree work of the Royal Filigree Collection is majestic
yet feminine while bright colors paired with strong, crisp shapes are central
to the Pop Art Collection.
Armed with a desire to bring “high quality, Indian inspired
fashion jewelry” to the fashion forefront in 2004 the two women launched their
brand. Three years later Allure magazine published a feature
story about the brand and sales subsequently skyrocketed.
Rhodium Plated Brass Silver Filigree Collar Necklace |
Celebrity clientele that include Scandal’s Bellamy Young, Zoe Saldana, and Vanessa Hudgens helped to
broaden the brand’s visibility. At
present ISHARYA is sold at retailers
around the globe including Henri Bendel,
Bloomingdale’s Dubai, Net-A-Porter
and Saks Fifth Avenue.
“Gauri oversees a design team in Mumbai, and I oversee
marketing, sales and distribution in San Jose, California,” says Radhika
Tandon. “We strive to express a
California chic aesthetic with the allure of Bollywood glam for a truly global
feel. From dramatic earrings to jewel
encrusted cuff bracelets ISHARYA is
the perfect accessory for the confident, modern-day woman.”
18K Gold Plated Brass Goddess Pyramid Ring with Green Amazonite |
Stylish fashion jewelry is a trend for this year and ISHARYA’s eclectic style will definitely continue to draw fans.
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