Wednesday, October 27, 2010

CARLA AMORIM

You have your choice of swimming, rollerblading, cycling, surfing or tanning when visiting the gorgeous Ipanema Beach of Rio de Janeiro, Brazil. Brazil is also home to featured jewelry designer Carla Amorim.

For many years Brazil’s jewelry industry has been on a continual trajectory of growing its international market.

The Brazilian Gems and Jewelry Trade Association (IBGM) has tirelessly provided its local jewelry artisans, such as Manoel Bernardes, a platform of fashion runways, press releases, and showrooms from which to display stunning fashion jewelry.

However, despite the IBGM’s efforts not all markets warm to the bold and vivid aesthetic of Brazilian jewelry designs.

According to the IBGM, Brazil’s jewelry industry is focusing on sending international exports of gold and fashion jewelry to Italy, Spain, Argentina, France, Germany, and the U.S.A. among others.

Nonetheless, the jewelry artisans of Brazil are eager to grow in their craft, implement cost-effective production methods, and learn about as well as implement the sometimes conservative tastes of other markets.

Like other Brazilian designer jewelry, Amorim remains true to her roots drawing inspiration from nature, architecture and religious symbols. She cultivates an aesthetic that boasts minimalist outlines of 18-karat gold punctuated by lavish details.



Luscious gemstones that include turquoise, pink opal, white agate, topaz, white and black diamonds, aventurine and black onyx are central to every design. The collections radiate with gorgeous little details from the selection of gemstones to their smooth facets to the subtle intermingling of varied gemstones.

In general, precious and semi-precious stones are used to accentuate the overall design but Amorim takes it a step further--particularly in her gold earring and gold ring designs--by using smaller, faceted gemstones to offset larger ones.

In a similar fashion, her Sacred Collection incorporates spiritual symbols such as diamond cross pendants, dove pendants, and gold heart pendants in differentiated forms.

For example one 18-karat gold dove pendant resembles a starburst with a dove form set in its center; while another features a buttery gold dove with outstretched wings set upon a beautiful, creamy white onyx stone.

The high-end jewelry brand is a display of effortless beauty marked by classic, timeless forms with surface details of cutout patterns and the vivid, almost pulsating color of fabulous gemstones.

Amorim’s collections have attracted an international following including Emily Blunt, Regina King, Jennifer Lopez, Naomi Campbell, Lea Michele, Jewel, Sandra Bullock and Sofia Vergara.

Her stunning gemstone and gold jewelry is available for purchase at online jewelry store AstleyClarke.com.
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Photo 1 (top right): 18-Karat Gold Viennese Ring with Aquamarine and Green Amethyst
Photo 2 (center): 18-Yellow Gold Aquamarine Angelica Cabochon Drop Earrings
Photo 3 (bottom left): 18-Karat Rose Gold Cuba Libre with Green Quartz and White Diamonds
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